Our Story

Africa 118 was established in 2010 with a clear mission: to empower Africa’s digital landscape. We recognized a critical challenge: (85%) of mobile phone users lacked access to accurate information about local businesses. This lack of online visibility further compounded the issue, as less than 5% of businesses had an established online presence. This meant potential customers couldn’t discover the products and services they sought.

Driven by this insight, Africa 118 emerged as a leading integrated digital marketing agency. We are committed to bridging the digital divide in Africa, fostering connections between businesses and customers, and propelling the continent towards a thriving online ecosystem.

Having an online presence today is as important as having a telephone number. Consumers in Africa are looking for businesses online in a big way – any business that is missing , risks becoming obsolete. Which business, today, could operate without a telephone number? – Ezana Raswork-  CEO

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Our Core Values

Customer First

We understand your goals, build relationships, and support your path to success.

Taking Responsibility

We take ownership. We listen, we communicate, we serve.

Winning together

We are a team. We believe in our people and their dreams.

Aim for Excellence

We are goal-oriented. We innovate and constantly improve.